{"id":9276,"date":"2025-07-21T11:00:32","date_gmt":"2025-07-21T11:00:32","guid":{"rendered":"https:\/\/hamchat-app.ir\/blog\/?p=9276"},"modified":"2025-07-06T07:54:39","modified_gmt":"2025-07-06T07:54:39","slug":"%d8%a7%d9%81%d8%b2%d8%a7%db%8c%d8%b4-%d9%81%d8%b1%d9%88%d8%b4-%d9%85%da%a9%d9%85%d9%84-%d8%a8%d8%a7-%da%86%d8%aa-%d8%a8%d8%a7%d8%aa","status":"publish","type":"post","link":"https:\/\/hamchat-app.ir\/blog\/%d8%a7%d9%81%d8%b2%d8%a7%db%8c%d8%b4-%d9%81%d8%b1%d9%88%d8%b4-%d9%85%da%a9%d9%85%d9%84-%d8%a8%d8%a7-%da%86%d8%aa-%d8%a8%d8%a7%d8%aa\/","title":{"rendered":"\u0627\u0641\u0632\u0627\u06cc\u0634 \u0641\u0631\u0648\u0634 \u0645\u06a9\u0645\u0644 \u0628\u0627 \u0628\u0647\u0631\u0647\u200c\u06af\u06cc\u0631\u06cc \u0627\u0632 \u0686\u062a \u0628\u0627\u062a \u0647\u0648\u0634\u0645\u0646\u062f"},"content":{"rendered":"<p style=\"text-align: justify;\" data-start=\"461\" data-end=\"1115\"><span style=\"color: #000000;\">\u062f\u0631 \u0641\u0636\u0627\u06cc \u0631\u0642\u0627\u0628\u062a\u06cc \u0641\u0631\u0648\u0634\u060c \u0628\u0633\u06cc\u0627\u0631\u06cc \u0627\u0632 \u0628\u0631\u0646\u062f\u0647\u0627 \u062f\u06cc\u06af\u0631 \u062a\u0646\u0647\u0627 \u0628\u0647 \u0641\u0631\u0648\u0634 \u06cc\u06a9 \u0645\u062d\u0635\u0648\u0644 \u0642\u0627\u0646\u0639 \u0646\u06cc\u0633\u062a\u0646\u062f. \u0647\u062f\u0641 \u0627\u0635\u0644\u06cc \u0622\u0646\u200c\u0647\u0627\u060c \u0628\u0647\u0631\u0647\u200c\u06af\u06cc\u0631\u06cc \u0627\u0632 \u0644\u062d\u0638\u0647 \u062a\u0635\u0645\u06cc\u0645\u200c\u06af\u06cc\u0631\u06cc \u0645\u0634\u062a\u0631\u06cc \u0628\u0631\u0627\u06cc \u0627\u0631\u0627\u0626\u0647 \u0645\u062d\u0635\u0648\u0644\u0627\u062a \u0645\u06a9\u0645\u0644 \u0627\u0633\u062a\u061b \u0631\u0627\u0647\u06cc \u0647\u0648\u0634\u0645\u0646\u062f\u0627\u0646\u0647 \u0628\u0631\u0627\u06cc \u0627\u0641\u0632\u0627\u06cc\u0634 \u0645\u06cc\u0627\u0646\u06af\u06cc\u0646 \u0627\u0631\u0632\u0634 \u0647\u0631 \u0633\u0628\u062f \u062e\u0631\u06cc\u062f. \u0627\u0645\u0627 \u0627\u06cc\u0646 \u0631\u0648\u06cc\u06a9\u0631\u062f \u062a\u0646\u0647\u0627 \u0632\u0645\u0627\u0646\u06cc \u0645\u0648\u0641\u0642 \u0627\u0633\u062a \u06a9\u0647 \u062f\u0631\u0633\u062a\u060c \u0634\u062e\u0635\u06cc\u200c\u0633\u0627\u0632\u06cc\u200c\u0634\u062f\u0647 \u0648 \u062f\u0631 \u0632\u0645\u0627\u0646 \u0645\u0646\u0627\u0633\u0628 \u0627\u062c\u0631\u0627 \u0634\u0648\u062f. \u062f\u0631 \u0627\u06cc\u0646 \u0645\u06cc\u0627\u0646\u060c <strong data-start=\"769\" data-end=\"791\">\u0686\u062a \u0628\u0627\u062a \u0648 \u0641\u0631\u0648\u0634 \u0645\u06a9\u0645\u0644<\/strong> \u062a\u0628\u062f\u06cc\u0644 \u0628\u0647 \u06cc\u06a9 \u062a\u0631\u06a9\u06cc\u0628 \u0637\u0644\u0627\u06cc\u06cc \u0634\u062f\u0647\u200c\u0627\u0646\u062f. <\/span><span style=\"color: #000000;\">\u0686\u062a \u0628\u0627\u062a\u200c\u0647\u0627\u06cc \u0647\u0648\u0634\u0645\u0646\u062f\u060c \u0628\u0647 \u0648\u0627\u0633\u0637\u0647\u200c\u06cc \u062f\u0631\u06a9 \u0631\u0641\u062a\u0627\u0631 \u06a9\u0627\u0631\u0628\u0631\u060c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u0646\u062f \u062f\u0631 \u0647\u0645\u0627\u0646 \u0644\u062d\u0638\u0647\u200c\u0627\u06cc \u06a9\u0647 \u0645\u0634\u062a\u0631\u06cc \u062f\u0631 \u062d\u0627\u0644 \u062a\u0635\u0645\u06cc\u0645\u200c\u06af\u06cc\u0631\u06cc \u0627\u0633\u062a\u060c \u067e\u06cc\u0634\u0646\u0647\u0627\u062f\u0627\u062a\u06cc \u062f\u0642\u06cc\u0642 \u0648 \u0645\u062a\u0646\u0627\u0633\u0628 \u0627\u0631\u0627\u0626\u0647 \u062f\u0647\u0646\u062f. <\/span><\/p>\n<p style=\"text-align: justify;\" data-start=\"461\" data-end=\"1115\"><span style=\"color: #000000;\">\u062f\u0631 \u0627\u062f\u0627\u0645\u0647 \u0627\u06cc\u0646 \u0645\u0642\u0627\u0644\u0647\u060c \u0628\u0647\u200c\u0635\u0648\u0631\u062a \u062f\u0642\u06cc\u0642 \u0628\u0631\u0631\u0633\u06cc \u0645\u06cc\u200c\u06a9\u0646\u06cc\u0645 \u06a9\u0647 \u0686\u06af\u0648\u0646\u0647 <span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/hamchat-app.ir\/blog\/%da%86%d8%aa-%d8%a8%d8%a7%d8%aa-%d9%be%d8%b4%d8%aa%db%8c%d8%a8%d8%a7%d9%86%db%8c-%d9%88-%d9%86%d8%ad%d9%88%d9%87-%da%a9%d8%a7%d8%b1%da%a9%d8%b1%d8%af-%d8%a2%d9%86\/\" target=\"_blank\" rel=\"noopener\">\u0686\u062a \u0628\u0627\u062a<\/a><\/span> \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0645\u062d\u0631\u06a9 \u0627\u0635\u0644\u06cc \u0641\u0631\u0648\u0634 \u0645\u06a9\u0645\u0644 \u0628\u0627\u0634\u062f \u0648 \u0686\u0647 \u0632\u06cc\u0631\u0633\u0627\u062e\u062a\u200c\u0647\u0627\u06cc\u06cc \u0628\u0631\u0627\u06cc \u067e\u06cc\u0627\u062f\u0647\u200c\u0633\u0627\u0632\u06cc \u0645\u0648\u0641\u0642 \u0622\u0646 \u0646\u06cc\u0627\u0632 \u0627\u0633\u062a.<\/span><\/p>\n<p style=\"text-align: justify;\" data-start=\"1122\" data-end=\"1157\"><span style=\"color: #000000;\"><span style=\"color: #ffffff;\">.<\/span><\/span><\/p>\n<h2 style=\"text-align: justify;\" data-start=\"1122\" data-end=\"1157\"><span style=\"color: #333399;\">\u0641\u0631\u0648\u0634 \u0645\u06a9\u0645\u0644 \u0686\u06cc\u0633\u062a \u0648 \u0686\u0631\u0627 \u0627\u0647\u0645\u06cc\u062a \u062f\u0627\u0631\u062f\u061f<\/span><\/h2>\n<h3 style=\"text-align: justify;\" data-start=\"1159\" data-end=\"1180\"><span style=\"color: #000000;\">\u062a\u0639\u0631\u06cc\u0641 \u0641\u0631\u0648\u0634 \u0645\u06a9\u0645\u0644<\/span><\/h3>\n<p style=\"text-align: justify;\" data-start=\"1181\" data-end=\"1411\"><span style=\"color: #000000;\">\u0641\u0631\u0648\u0634 \u0645\u06a9\u0645\u0644 (Cross-selling) \u0641\u0631\u0622\u06cc\u0646\u062f\u06cc \u0627\u0633\u062a \u06a9\u0647 \u062f\u0631 \u0622\u0646 \u0628\u0647 \u0645\u0634\u062a\u0631\u06cc \u067e\u06cc\u0634\u0646\u0647\u0627\u062f \u062e\u0631\u06cc\u062f \u0627\u0642\u0644\u0627\u0645\u06cc \u062f\u0627\u062f\u0647 \u0645\u06cc\u200c\u0634\u0648\u062f \u06a9\u0647 \u0628\u0647 \u0646\u0648\u0639\u06cc \u0645\u06a9\u0645\u0644 \u062e\u0631\u06cc\u062f \u0627\u0635\u0644\u06cc \u0627\u0648 \u0647\u0633\u062a\u0646\u062f. \u0628\u0631\u0627\u06cc \u0645\u062b\u0627\u0644\u060c \u062f\u0631 \u062e\u0631\u06cc\u062f \u06cc\u06a9 \u06af\u0648\u0634\u06cc \u062a\u0644\u0641\u0646 \u0647\u0645\u0631\u0627\u0647\u060c \u067e\u06cc\u0634\u0646\u0647\u0627\u062f \u0642\u0627\u0628 \u0645\u062d\u0627\u0641\u0638 \u06cc\u0627 \u0647\u062f\u0641\u0648\u0646 \u0646\u0648\u0639\u06cc \u0641\u0631\u0648\u0634 \u0645\u06a9\u0645\u0644 \u0645\u062d\u0633\u0648\u0628 \u0645\u06cc\u200c\u0634\u0648\u062f.<\/span><\/p>\n<h3 style=\"text-align: justify;\" data-start=\"1413\" data-end=\"1444\"><span style=\"color: #000000;\">\u0627\u0647\u0645\u06cc\u062a \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc\u06a9 \u0641\u0631\u0648\u0634 \u0645\u06a9\u0645\u0644<\/span><\/h3>\n<ul style=\"text-align: justify;\" data-start=\"1445\" data-end=\"1606\">\n<li data-start=\"1445\" data-end=\"1480\">\n<p data-start=\"1447\" data-end=\"1480\"><span style=\"color: #000000;\">\u0627\u0641\u0632\u0627\u06cc\u0634 \u0645\u062a\u0648\u0633\u0637 \u062f\u0631\u0622\u0645\u062f \u0647\u0631 \u0645\u0634\u062a\u0631\u06cc<\/span><\/p>\n<\/li>\n<li data-start=\"1481\" data-end=\"1514\">\n<p data-start=\"1483\" data-end=\"1514\"><span style=\"color: #000000;\">\u06a9\u0627\u0647\u0634 \u0647\u0632\u06cc\u0646\u0647 \u062c\u0630\u0628 \u0645\u0634\u062a\u0631\u06cc \u062c\u062f\u06cc\u062f<\/span><\/p>\n<\/li>\n<li data-start=\"1515\" data-end=\"1568\">\n<p data-start=\"1517\" data-end=\"1568\"><span style=\"color: #000000;\">\u062a\u0642\u0648\u06cc\u062a \u0648\u0641\u0627\u062f\u0627\u0631\u06cc \u0645\u0634\u062a\u0631\u06cc \u0627\u0632 \u0637\u0631\u06cc\u0642 \u067e\u06cc\u0634\u0646\u0647\u0627\u062f\u0627\u062a \u06a9\u0627\u0631\u0628\u0631\u062f\u06cc<\/span><\/p>\n<\/li>\n<li data-start=\"1569\" data-end=\"1606\">\n<p data-start=\"1571\" data-end=\"1606\"><span style=\"color: #000000;\">\u0627\u0641\u0632\u0627\u06cc\u0634 \u0627\u0631\u0632\u0634 \u0637\u0648\u0644 \u0639\u0645\u0631 \u0645\u0634\u062a\u0631\u06cc (CLV)<\/span><\/p>\n<\/li>\n<\/ul>\n<p style=\"text-align: justify;\" data-start=\"1613\" data-end=\"1648\"><span style=\"color: #000000;\"><span style=\"color: #ffffff;\">.<\/span><\/span><\/p>\n<h2 style=\"text-align: justify;\" data-start=\"1613\" data-end=\"1648\"><span style=\"color: #333399;\">\u0686\u0627\u0644\u0634\u200c\u0647\u0627\u06cc \u0633\u0646\u062a\u06cc \u062f\u0631 \u0627\u062c\u0631\u0627\u06cc \u0641\u0631\u0648\u0634 \u0645\u06a9\u0645\u0644<\/span><\/h2>\n<p style=\"text-align: justify;\" data-start=\"1650\" data-end=\"1788\"><span style=\"color: #000000;\">\u0627\u062c\u0631\u0627\u06cc \u0633\u0646\u062a\u06cc \u0641\u0631\u0648\u0634 \u0645\u06a9\u0645\u0644\u060c \u0627\u063a\u0644\u0628 \u0648\u0627\u0628\u0633\u062a\u0647 \u0628\u0647 \u0641\u0631\u0648\u0634\u0646\u062f\u06af\u0627\u0646 \u0627\u0646\u0633\u0627\u0646\u06cc \u06cc\u0627 \u0627\u0644\u06af\u0648\u0631\u06cc\u062a\u0645\u200c\u0647\u0627\u06cc \u0633\u0627\u062f\u0647\u200c\u06cc \u067e\u06cc\u0634\u0646\u0647\u0627\u062f\u062f\u0647\u06cc \u062f\u0631 \u0635\u0641\u062d\u0627\u062a \u0641\u0631\u0648\u0634\u06af\u0627\u0647\u200c\u0647\u0627 \u0628\u0648\u062f\u0647 \u06a9\u0647 \u0628\u0627 \u0645\u0634\u06a9\u0644\u0627\u062a \u0632\u06cc\u0631 \u0631\u0648\u0628\u0631\u0648\u0633\u062a:<\/span><\/p>\n<ul style=\"text-align: justify;\" data-start=\"1790\" data-end=\"1952\">\n<li data-start=\"1790\" data-end=\"1832\">\n<p data-start=\"1792\" data-end=\"1832\"><span style=\"color: #000000;\">\u0639\u062f\u0645 \u062f\u0631\u06a9 \u0632\u0645\u06cc\u0646\u0647 \u0648 \u0646\u06cc\u0627\u0632 \u0644\u062d\u0638\u0647\u200c\u0627\u06cc \u0645\u0634\u062a\u0631\u06cc<\/span><\/p>\n<\/li>\n<li data-start=\"1833\" data-end=\"1874\">\n<p data-start=\"1835\" data-end=\"1874\"><span style=\"color: #000000;\">\u067e\u06cc\u0634\u0646\u0647\u0627\u062f\u0627\u062a \u06cc\u06a9\u0633\u0627\u0646 \u0628\u0631\u0627\u06cc \u062a\u0645\u0627\u0645 \u06a9\u0627\u0631\u0628\u0631\u0627\u0646<\/span><\/p>\n<\/li>\n<li data-start=\"1875\" data-end=\"1919\">\n<p data-start=\"1877\" data-end=\"1919\"><span style=\"color: #000000;\">\u0639\u062f\u0645 \u062a\u0634\u062e\u06cc\u0635 \u0631\u0641\u062a\u0627\u0631 \u0648 \u062a\u0627\u0631\u06cc\u062e\u0686\u0647 \u062e\u0631\u06cc\u062f \u06a9\u0627\u0631\u0628\u0631<\/span><\/p>\n<\/li>\n<li data-start=\"1920\" data-end=\"1952\">\n<p data-start=\"1922\" data-end=\"1952\"><span style=\"color: #000000;\">\u067e\u06cc\u0634\u0646\u0647\u0627\u062f\u0627\u062a \u0646\u0627\u0645\u0631\u062a\u0628\u0637 \u06cc\u0627 \u0645\u0632\u0627\u062d\u0645<\/span><\/p>\n<\/li>\n<\/ul>\n<p style=\"text-align: justify;\" data-start=\"1954\" data-end=\"2005\"><span style=\"color: #000000;\">\u0627\u06cc\u0646\u062c\u0627\u0633\u062a \u06a9\u0647 \u0646\u0642\u0634 <strong data-start=\"1969\" data-end=\"1991\">\u0686\u062a \u0628\u0627\u062a \u0648 \u0641\u0631\u0648\u0634 \u0645\u06a9\u0645\u0644<\/strong> \u067e\u0631\u0631\u0646\u06af \u0645\u06cc\u200c\u0634\u0648\u062f.<\/span><\/p>\n<p style=\"text-align: justify;\" data-start=\"2012\" data-end=\"2058\"><span style=\"color: #000000;\"><span style=\"color: #ffffff;\">.<\/span><\/span><\/p>\n<p data-start=\"2012\" data-end=\"2058\"><span style=\"color: #000000;\"><span style=\"color: #ffffff;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-9283 aligncenter\" src=\"https:\/\/hamchat-app.ir\/blog\/wp-content\/uploads\/2025\/07\/\u0686\u0627\u0644\u0634_\u0647\u0627\u06cc-\u0633\u0646\u062a\u06cc-\u062f\u0631-\u0627\u062c\u0631\u0627\u06cc-\u0641\u0631\u0648\u0634-\u0645\u06a9\u0645\u0644.jpg\" alt=\"\u0686\u0627\u0644\u0634_\u0647\u0627\u06cc \u0633\u0646\u062a\u06cc \u062f\u0631 \u0627\u062c\u0631\u0627\u06cc \u0641\u0631\u0648\u0634 \u0645\u06a9\u0645\u0644\" width=\"730\" height=\"500\" srcset=\"https:\/\/hamchat-app.ir\/blog\/wp-content\/uploads\/2025\/07\/\u0686\u0627\u0644\u0634_\u0647\u0627\u06cc-\u0633\u0646\u062a\u06cc-\u062f\u0631-\u0627\u062c\u0631\u0627\u06cc-\u0641\u0631\u0648\u0634-\u0645\u06a9\u0645\u0644.jpg 730w, https:\/\/hamchat-app.ir\/blog\/wp-content\/uploads\/2025\/07\/\u0686\u0627\u0644\u0634_\u0647\u0627\u06cc-\u0633\u0646\u062a\u06cc-\u062f\u0631-\u0627\u062c\u0631\u0627\u06cc-\u0641\u0631\u0648\u0634-\u0645\u06a9\u0645\u0644-300x205.jpg 300w\" sizes=\"auto, (max-width: 730px) 100vw, 730px\" \/>.<\/span><\/span><\/p>\n<h2 style=\"text-align: justify;\" data-start=\"2012\" data-end=\"2058\"><span style=\"color: #333399;\">\u0686\u062a \u0628\u0627\u062a \u0647\u0648\u0634\u0645\u0646\u062f\u061b \u0628\u0627\u0632\u06cc\u06af\u0631\u06cc \u0646\u0648 \u062f\u0631 \u0639\u0631\u0635\u0647 \u0641\u0631\u0648\u0634 \u0645\u06a9\u0645\u0644<\/span><\/h2>\n<p style=\"text-align: justify;\" data-start=\"2060\" data-end=\"2316\"><span style=\"color: #000000;\">\u0686\u062a \u0628\u0627\u062a \u0647\u0648\u0634\u0645\u0646\u062f\u060c \u0646\u0648\u0639\u06cc \u062f\u0633\u062a\u06cc\u0627\u0631 \u062f\u06cc\u062c\u06cc\u062a\u0627\u0644 \u0645\u0628\u062a\u0646\u06cc \u0628\u0631 <span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/hamchat-app.ir\/blog\/%d9%86%d9%82%d8%b4-%db%8c%d8%a7%d8%af%da%af%db%8c%d8%b1%db%8c-%d9%85%d8%a7%d8%b4%db%8c%d9%86-%d8%af%d8%b1-%d8%b9%d9%85%d9%84%da%a9%d8%b1%d8%af-%da%86%d8%aa%d8%a8%d8%a7%d8%aa\/\" target=\"_blank\" rel=\"noopener\">\u06cc\u0627\u062f\u06af\u06cc\u0631\u06cc \u0645\u0627\u0634\u06cc\u0646<\/a><\/span> \u0648 \u0647\u0648\u0634 \u0645\u0635\u0646\u0648\u0639\u06cc \u0627\u0633\u062a \u06a9\u0647 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0628\u0647\u200c\u0635\u0648\u0631\u062a \u0641\u0648\u0631\u06cc\u060c \u0631\u0641\u062a\u0627\u0631 \u06a9\u0627\u0631\u0628\u0631\u0627\u0646 \u0631\u0627 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justify;\" data-start=\"216\" data-end=\"664\"><span style=\"color: #000000;\">\u0686\u062a \u0628\u0627\u062a \u0647\u0648\u0634\u0645\u0646\u062f \u0628\u0647 \u06a9\u0645\u06a9 \u0641\u0646\u0627\u0648\u0631\u06cc\u200c\u0647\u0627\u06cc\u06cc \u0645\u0627\u0646\u0646\u062f \u0647\u0648\u0634 \u0645\u0635\u0646\u0648\u0639\u06cc \u0648 \u062a\u062d\u0644\u06cc\u0644 \u0632\u0628\u0627\u0646 \u0637\u0628\u06cc\u0639\u06cc\u060c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0647\u0645\u200c\u0632\u0645\u0627\u0646 \u0628\u0627 \u06af\u0641\u062a\u200c\u0648\u06af\u0648 \u0628\u0627 \u06a9\u0627\u0631\u0628\u0631\u060c \u0645\u062a\u0648\u062c\u0647 \u0634\u0648\u062f \u06a9\u0647 \u0627\u0648 \u062f\u0642\u06cc\u0642\u0627\u064b \u062f\u0646\u0628\u0627\u0644 \u0686\u0647 \u0686\u06cc\u0632\u06cc \u0627\u0633\u062a. <\/span><\/p>\n<p style=\"text-align: justify;\" data-start=\"216\" data-end=\"664\"><span style=\"color: #000000;\">\u0628\u0631\u0627\u06cc \u0645\u062b\u0627\u0644 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\u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u062a\u0641\u0627\u0648\u062a \u0645\u06cc\u0627\u0646 \u06cc\u06a9 \u062e\u0631\u06cc\u062f \u0645\u0648\u0641\u0642 \u06cc\u0627 \u0631\u0647\u0627 \u0634\u062f\u0646 \u0633\u0628\u062f \u062e\u0631\u06cc\u062f \u0631\u0627 \u062a\u0639\u06cc\u06cc\u0646 \u06a9\u0646\u062f.<\/span><\/p>\n<h3 style=\"text-align: justify;\" data-start=\"2762\" data-end=\"2787\"><span style=\"color: #000000;\">\u06f4. \u0645\u06a9\u0627\u0644\u0645\u0647\u200c\u0645\u062d\u0648\u0631 \u0628\u0648\u062f\u0646<\/span><\/h3>\n<p style=\"text-align: justify;\" data-start=\"1724\" data-end=\"2232\"><span style=\"color: #000000;\">\u0628\u0631\u062e\u0644\u0627\u0641 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u062b\u0627\u0628\u062a \u06cc\u0627 \u0644\u06cc\u0633\u062a\u200c\u0647\u0627\u06cc \u062e\u0634\u06a9 \u067e\u06cc\u0634\u0646\u0647\u0627\u062f\u06cc\u060c \u0686\u062a \u0628\u0627\u062a \u0628\u0647\u200c\u0635\u0648\u0631\u062a \u06af\u0641\u062a\u200c\u0648\u06af\u0648\u06cc\u06cc \u0648 \u062a\u0639\u0627\u0645\u0644\u06cc \u0639\u0645\u0644 \u0645\u06cc\u200c\u06a9\u0646\u062f. \u06cc\u0639\u0646\u06cc \u067e\u06cc\u0634\u0646\u0647\u0627\u062f\u0634 \u0631\u0627 \u0645\u062b\u0644 \u06cc\u06a9 \u06af\u0641\u062a\u200c\u0648\u06af\u0648\u06cc \u062f\u0648\u0633\u062a\u0627\u0646\u0647 \u0628\u06cc\u0627\u0646 \u0645\u06cc\u200c\u06a9\u0646\u062f\u060c \u0646\u0647 \u0645\u062b\u0644 \u06cc\u06a9 \u0627\u0639\u0644\u0627\u0646 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc. <\/span><\/p>\n<p style=\"text-align: justify;\" data-start=\"1724\" data-end=\"2232\"><span style=\"color: #000000;\">\u0628\u0631\u0627\u06cc \u0645\u062b\u0627\u0644 \u0628\u0647\u200c\u062c\u0627\u06cc \u0627\u06cc\u0646\u06a9\u0647 \u0628\u0646\u0648\u06cc\u0633\u062f \u00ab\u0627\u06cc\u0646 \u0645\u062d\u0635\u0648\u0644 \u0647\u0645 \u0642\u0627\u0628\u0644 \u062e\u0631\u06cc\u062f \u0627\u0633\u062a\u00bb\u060c \u0645\u06cc\u200c\u06af\u0648\u06cc\u062f: \u00ab\u0627\u06af\u0631 \u062f\u0646\u0628\u0627\u0644 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0631\u0627\u062d\u062a \u062f\u0631 \u0633\u0641\u0631 \u0647\u0633\u062a\u06cc\u062f\u060c \u0627\u06cc\u0646 \u067e\u0627\u0648\u0631\u0628\u0627\u0646\u06a9 \u062e\u06cc\u0644\u06cc \u0628\u0647\u200c\u06a9\u0627\u0631\u062a\u0648\u0646 \u0645\u06cc\u0627\u062f.\u00bb \u0627\u06cc\u0646 \u0644\u062d\u0646 \u06af\u0641\u062a\u200c\u0648\u06af\u0648\u06cc\u06cc \u0628\u0627\u0639\u062b \u0645\u06cc\u200c\u0634\u0648\u062f \u06a9\u0627\u0631\u0628\u0631 \u0646\u0647\u200c\u062a\u0646\u0647\u0627 \u0627\u062d\u0633\u0627\u0633 \u0631\u0627\u062d\u062a\u06cc \u06a9\u0646\u062f\u060c \u0628\u0644\u06a9\u0647 \u0628\u06cc\u0634\u062a\u0631 \u0628\u0647 \u067e\u06cc\u0634\u0646\u0647\u0627\u062f \u062a\u0648\u062c\u0647 \u06a9\u0646\u062f \u0648 \u0627\u062d\u062a\u0645\u0627\u0644 \u062e\u0631\u06cc\u062f \u0628\u0627\u0644\u0627\u062a\u0631 \u0628\u0631\u0648\u062f. \u062f\u0631 \u0648\u0627\u0642\u0639 \u0686\u062a \u0628\u0627\u062a \u0646\u0642\u0634 \u06cc\u06a9 \u0645\u0634\u0627\u0648\u0631 \u062e\u0648\u0634\u200c\u0628\u0631\u062e\u0648\u0631\u062f \u0631\u0627 \u0628\u0627\u0632\u06cc \u0645\u06cc\u200c\u06a9\u0646\u062f\u060c \u0646\u0647 \u06cc\u06a9 \u0641\u0631\u0648\u0634\u0646\u062f\u0647 \u0632\u0648\u0631\u06af\u0648.<\/span><\/p>\n<p style=\"text-align: justify;\" data-start=\"2951\" data-end=\"2991\"><span style=\"color: #000000;\"><span style=\"color: #ffffff;\">.<\/span><\/span><\/p>\n<h2 style=\"text-align: justify;\" data-start=\"2951\" data-end=\"2991\"><span style=\"color: #333399;\">\u0645\u062b\u0627\u0644\u200c\u0647\u0627\u06cc \u0648\u0627\u0642\u0639\u06cc \u0627\u0632 \u0641\u0631\u0648\u0634 \u0645\u06a9\u0645\u0644 \u0628\u0627 \u0686\u062a \u0628\u0627\u062a<\/span><\/h2>\n<h3 style=\"text-align: justify;\" data-start=\"2993\" data-end=\"3022\"><span style=\"color: #000000;\">\u0641\u0631\u0648\u0634\u06af\u0627\u0647 \u0644\u0648\u0627\u0632\u0645 \u0627\u0644\u06a9\u062a\u0631\u0648\u0646\u06cc\u06a9<\/span><\/h3>\n<p style=\"text-align: justify;\" data-start=\"3023\" data-end=\"3173\"><span style=\"color: #000000;\">\u06a9\u0627\u0631\u0628\u0631 \u062f\u0631 \u062d\u0627\u0644 \u0628\u0631\u0631\u0633\u06cc \u06cc\u06a9 \u0644\u067e\u200c\u062a\u0627\u067e \u0627\u0633\u062a. \u0686\u062a \u0628\u0627\u062a \u067e\u0633 \u0627\u0632 \u0686\u0646\u062f \u062b\u0627\u0646\u06cc\u0647 \u062d\u0636\u0648\u0631 \u06a9\u0627\u0631\u0628\u0631\u060c \u067e\u06cc\u0627\u0645 \u0645\u06cc\u200c\u0641\u0631\u0633\u062a\u062f:<\/span><br data-start=\"3106\" data-end=\"3109\" \/><span style=\"color: #000000;\">\u00ab\u0628\u0631\u0627\u06cc \u0627\u06cc\u0646 \u0645\u062f\u0644\u060c \u067e\u0627\u06cc\u0647 \u062e\u0646\u06a9\u200c\u06a9\u0646\u0646\u062f\u0647 \u0647\u0645 \u0645\u0646\u0627\u0633\u0628 \u0647\u0633\u062a. \u0645\u06cc\u200c\u062e\u0648\u0627\u06cc \u0628\u0631\u0631\u0633\u06cc\u0634 \u06a9\u0646\u06cc\u061f\u00bb<\/span><\/p>\n<h3 style=\"text-align: justify;\" data-start=\"3175\" data-end=\"3194\"><span style=\"color: #000000;\">\u0641\u0631\u0648\u0634\u06af\u0627\u0647 \u067e\u0648\u0634\u0627\u06a9<\/span><\/h3>\n<p style=\"text-align: justify;\" data-start=\"3195\" data-end=\"3325\"><span style=\"color: #000000;\">\u06a9\u0627\u0631\u0628\u0631 \u06cc\u06a9 \u067e\u06cc\u0631\u0627\u0647\u0646 \u0631\u0627 \u0627\u0646\u062a\u062e\u0627\u0628 \u06a9\u0631\u062f\u0647 \u0627\u0633\u062a. \u0686\u062a \u0628\u0627\u062a \u067e\u06cc\u0634\u0646\u0647\u0627\u062f \u0645\u06cc\u200c\u062f\u0647\u062f:<\/span><br data-start=\"3253\" data-end=\"3256\" \/><span style=\"color: #000000;\">\u00ab\u0627\u06cc\u0646 \u062c\u0644\u06cc\u0642\u0647 \u0631\u0646\u06af \u062e\u0646\u062b\u06cc \u062e\u06cc\u0644\u06cc \u0628\u0627 \u067e\u06cc\u0631\u0627\u0647\u0646\u062a\u0648\u0646 \u0633\u062a \u0645\u06cc\u0634\u0647. \u0639\u0644\u0627\u0642\u0647\u200c\u0645\u0646\u062f\u06cc \u0628\u0647 \u062f\u06cc\u062f\u0646\u0634\u061f\u00bb<\/span><\/p>\n<p style=\"text-align: justify;\" data-start=\"3332\" data-end=\"3367\"><span style=\"color: #000000;\"><span style=\"color: #ffffff;\">.<\/span><\/span><\/p>\n<h2 style=\"text-align: justify;\" data-start=\"3332\" data-end=\"3367\"><span style=\"color: #333399;\">\u0637\u0631\u0627\u062d\u06cc \u0645\u0648\u0641\u0642 \u0686\u062a \u0628\u0627\u062a \u0628\u0631\u0627\u06cc \u0641\u0631\u0648\u0634 \u0645\u06a9\u0645\u0644<\/span><\/h2>\n<h3 style=\"text-align: justify;\" data-start=\"3369\" data-end=\"3411\"><span style=\"color: #000000;\">\u06f1. \u0627\u062a\u0635\u0627\u0644 \u0628\u0647 \u0633\u06cc\u0633\u062a\u0645 \u0645\u062f\u06cc\u0631\u06cc\u062a \u0645\u0634\u062a\u0631\u06cc (CRM)<\/span><\/h3>\n<p style=\"text-align: justify;\" data-start=\"3412\" data-end=\"3505\"><span style=\"color: #000000;\">\u0686\u062a \u0628\u0627\u062a \u0628\u0627\u06cc\u062f \u0628\u0647 \u0627\u0637\u0644\u0627\u0639\u0627\u062a \u062f\u0642\u06cc\u0642 \u0647\u0631 \u06a9\u0627\u0631\u0628\u0631 \u0627\u0632 \u062c\u0645\u0644\u0647 \u062e\u0631\u06cc\u062f\u0647\u0627\u06cc \u06af\u0630\u0634\u062a\u0647 \u0648 \u0639\u0644\u0627\u0642\u0647\u200c\u0645\u0646\u062f\u06cc\u200c\u0647\u0627 \u062f\u0631 <span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/hamkar.co\/\" target=\"_blank\" rel=\"noopener\">\u0646\u0631\u0645 \u0627\u0641\u0632\u0627\u0631 CRM<\/a><\/span> \u062f\u0633\u062a\u0631\u0633\u06cc \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u062f.<\/span><\/p>\n<h3 style=\"text-align: justify;\" data-start=\"3507\" data-end=\"3551\"><span style=\"color: #000000;\">\u06f2. \u062a\u0639\u06cc\u06cc\u0646 \u0642\u0648\u0627\u0646\u06cc\u0646 \u067e\u06cc\u0634\u0646\u0647\u0627\u062f\u06cc \u0645\u0628\u062a\u0646\u06cc \u0628\u0631 \u0645\u0646\u0637\u0642<\/span><\/h3>\n<p style=\"text-align: justify;\" data-start=\"3552\" data-end=\"3653\"><span style=\"color: #000000;\">\u0628\u0631\u0627\u06cc \u0645\u062b\u0627\u0644\u060c \u0627\u06af\u0631 \u0645\u0634\u062a\u0631\u06cc \u06a9\u0627\u0644\u0627\u06cc A \u0631\u0627 \u062e\u0631\u06cc\u062f\u060c \u067e\u06cc\u0634\u0646\u0647\u0627\u062f B \u0646\u0645\u0627\u06cc\u0634 \u062f\u0627\u062f\u0647 \u0634\u0648\u062f. \u0627\u06cc\u0646 \u0645\u0646\u0637\u0642 \u0628\u0627\u06cc\u062f \u0642\u0627\u0628\u0644 \u062a\u0648\u0633\u0639\u0647 \u0648 \u067e\u0648\u06cc\u0627 \u0628\u0627\u0634\u062f.<\/span><\/p>\n<h3 style=\"text-align: justify;\" data-start=\"3655\" data-end=\"3697\"><span style=\"color: #000000;\">\u06f3. \u062a\u0648\u0627\u0646\u0627\u06cc\u06cc \u062a\u0634\u062e\u06cc\u0635 \u0627\u062d\u0633\u0627\u0633\u0627\u062a \u0648 \u0644\u062d\u0646 \u06a9\u0627\u0631\u0628\u0631<\/span><\/h3>\n<p style=\"text-align: justify;\" data-start=\"3698\" data-end=\"3812\"><span style=\"color: #000000;\">\u0686\u062a \u0628\u0627\u062a\u200c\u0647\u0627\u06cc \u0647\u0648\u0634\u0645\u0646\u062f \u0628\u0627 \u062a\u062d\u0644\u06cc\u0644 \u0644\u062d\u0646 \u0646\u0648\u0634\u062a\u0627\u0631\u06cc \u0648 <span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/hamchat-app.ir\/blog\/%d8%aa%d8%ad%d9%84%db%8c%d9%84-%d8%a7%d8%ad%d8%b3%d8%a7%d8%b3%d8%a7%d8%aa-%da%a9%d8%a7%d8%b1%d8%a8%d8%b1%d8%a7%d9%86\/\" target=\"_blank\" rel=\"noopener\">\u062a\u062d\u0644\u06cc\u0644 \u0627\u062d\u0633\u0627\u0633\u0627\u062a \u06a9\u0627\u0631\u0628\u0631<\/a><\/span>\u060c \u0645\u06cc\u0632\u0627\u0646 \u062a\u0645\u0627\u06cc\u0644 \u0627\u0648 \u0628\u0647 \u067e\u06cc\u0634\u0646\u0647\u0627\u062f\u0627\u062a \u0645\u06a9\u0645\u0644 \u0631\u0627 \u0645\u06cc\u200c\u0633\u0646\u062c\u0646\u062f \u0648 \u0645\u0637\u0627\u0628\u0642 \u0622\u0646 \u0639\u0645\u0644 \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f.<\/span><\/p>\n<h3 style=\"text-align: justify;\" data-start=\"3814\" data-end=\"3865\"><span style=\"color: #000000;\">\u06f4. \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u06cc\u0627\u062f\u06af\u06cc\u0631\u06cc \u0645\u0627\u0634\u06cc\u0646\u06cc \u0628\u0631\u0627\u06cc \u0628\u0647\u0628\u0648\u062f \u0645\u062f\u0627\u0648\u0645<\/span><\/h3>\n<p style=\"text-align: justify;\" data-start=\"3866\" data-end=\"3973\"><span style=\"color: #000000;\">\u0633\u06cc\u0633\u062a\u0645\u06cc \u06a9\u0647 \u06cc\u0627\u062f \u0645\u06cc\u200c\u06af\u06cc\u0631\u062f \u06a9\u062f\u0627\u0645 \u067e\u06cc\u0634\u0646\u0647\u0627\u062f\u0647\u0627 \u0628\u0647 \u062e\u0631\u06cc\u062f \u0645\u0646\u062c\u0631 \u0634\u062f\u0646\u062f \u0648 \u06a9\u062f\u0627\u0645\u200c\u0647\u0627 \u0646\u0627\u062f\u06cc\u062f\u0647 \u06af\u0631\u0641\u062a\u0647 \u0634\u062f\u0646\u062f\u060c \u0628\u0647 \u0645\u0631\u0648\u0631 \u062f\u0642\u06cc\u0642\u200c\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f.<\/span><\/p>\n<p style=\"text-align: justify;\" data-start=\"2012\" data-end=\"2058\"><span style=\"color: #000000;\"><span style=\"color: #ffffff;\">.<\/span><\/span><\/p>\n<p data-start=\"2012\" data-end=\"2058\"><span style=\"color: #000000;\"><span style=\"color: #ffffff;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-9284 aligncenter\" src=\"https:\/\/hamchat-app.ir\/blog\/wp-content\/uploads\/2025\/07\/\u0637\u0631\u0627\u062d\u06cc-\u0645\u0648\u0641\u0642-\u0686\u062a-\u0628\u0627\u062a-\u0628\u0631\u0627\u06cc-\u0641\u0631\u0648\u0634-\u0645\u06a9\u0645\u0644.jpg\" alt=\"\u0637\u0631\u0627\u062d\u06cc \u0645\u0648\u0641\u0642 \u0686\u062a \u0628\u0627\u062a \u0628\u0631\u0627\u06cc \u0641\u0631\u0648\u0634 \u0645\u06a9\u0645\u0644\" width=\"730\" height=\"500\" srcset=\"https:\/\/hamchat-app.ir\/blog\/wp-content\/uploads\/2025\/07\/\u0637\u0631\u0627\u062d\u06cc-\u0645\u0648\u0641\u0642-\u0686\u062a-\u0628\u0627\u062a-\u0628\u0631\u0627\u06cc-\u0641\u0631\u0648\u0634-\u0645\u06a9\u0645\u0644.jpg 730w, https:\/\/hamchat-app.ir\/blog\/wp-content\/uploads\/2025\/07\/\u0637\u0631\u0627\u062d\u06cc-\u0645\u0648\u0641\u0642-\u0686\u062a-\u0628\u0627\u062a-\u0628\u0631\u0627\u06cc-\u0641\u0631\u0648\u0634-\u0645\u06a9\u0645\u0644-300x205.jpg 300w\" sizes=\"auto, (max-width: 730px) 100vw, 730px\" \/>.<\/span><\/span><\/p>\n<h2 style=\"text-align: justify;\" data-start=\"3980\" data-end=\"4028\"><span style=\"color: #333399;\">\u0645\u0632\u0627\u06cc\u0627\u06cc \u0628\u0644\u0646\u062f\u0645\u062f\u062a \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u0686\u062a \u0628\u0627\u062a \u062f\u0631 \u0641\u0631\u0648\u0634 \u0645\u06a9\u0645\u0644<\/span><\/h2>\n<h3 style=\"text-align: justify;\" data-start=\"4030\" data-end=\"4070\"><span style=\"color: #000000;\">\u0627\u0641\u0632\u0627\u06cc\u0634 \u0646\u0631\u062e \u062a\u0628\u062f\u06cc\u0644 (Conversion Rate)<\/span><\/h3>\n<p style=\"text-align: justify;\" data-start=\"4071\" data-end=\"4143\"><span style=\"color: #000000;\">\u0627\u0631\u0627\u0626\u0647 \u067e\u06cc\u0634\u0646\u0647\u0627\u062f \u062f\u0631 \u0644\u062d\u0638\u0647 \u0645\u0646\u0627\u0633\u0628\u060c \u0627\u062d\u062a\u0645\u0627\u0644 \u062e\u0631\u06cc\u062f \u0631\u0627 \u0628\u0647 \u0637\u0631\u0632 \u0645\u062d\u0633\u0648\u0633\u06cc \u0627\u0641\u0632\u0627\u06cc\u0634 \u0645\u06cc\u200c\u062f\u0647\u062f. \u0627\u06cc\u0646 \u0627\u0645\u0631 \u0645\u0648\u062c\u0628 \u0627\u0641\u0632\u0627\u06cc\u0634 <span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/hamchat-app.ir\/blog\/%d8%aa%d8%a3%d8%ab%db%8c%d8%b1-%da%86%d8%aa-%d8%a8%d8%a7%d8%aa-%d9%be%d8%b4%d8%aa%db%8c%d8%a8%d8%a7%d9%86%db%8c-%d8%a8%d8%b1-%d9%86%d8%b1%d8%ae-%d8%aa%d8%a8%d8%af%db%8c%d9%84\/\" target=\"_blank\" rel=\"noopener\">\u0646\u0631\u062e \u062a\u0628\u062f\u06cc\u0644<\/a><\/span> \u0628\u0631\u0627\u06cc \u0628\u0631\u0646\u062f \u0645\u06cc\u200c\u0634\u0648\u062f.<\/span><\/p>\n<h3 style=\"text-align: justify;\" data-start=\"4145\" data-end=\"4169\"><span style=\"color: #000000;\">\u0628\u0647\u0628\u0648\u062f \u062a\u062c\u0631\u0628\u0647 \u06a9\u0627\u0631\u0628\u0631\u06cc<\/span><\/h3>\n<p style=\"text-align: justify;\" data-start=\"4170\" data-end=\"4258\"><span style=\"color: #000000;\">\u0645\u0634\u062a\u0631\u06cc \u0627\u062d\u0633\u0627\u0633 \u0645\u06cc\u200c\u06a9\u0646\u062f \u06a9\u0647 \u0641\u0631\u0648\u0634\u06af\u0627\u0647 \u0627\u0648 \u0631\u0627 \u062f\u0631\u06a9 \u0645\u06cc\u200c\u06a9\u0646\u062f\u060c \u0646\u0647 \u0635\u0631\u0641\u0627\u064b \u06cc\u06a9 \u067e\u06cc\u0634\u0646\u0647\u0627\u062f \u062a\u0635\u0627\u062f\u0641\u06cc \u0627\u0631\u0627\u0626\u0647 \u0645\u06cc\u200c\u062f\u0647\u062f.<\/span><\/p>\n<h3 style=\"text-align: justify;\" data-start=\"4260\" data-end=\"4290\"><span style=\"color: #000000;\">\u06a9\u0627\u0647\u0634 \u0646\u0631\u062e \u067e\u0631\u0634 \u0627\u0632 \u0633\u0628\u062f \u062e\u0631\u06cc\u062f<\/span><\/h3>\n<p style=\"text-align: justify;\" data-start=\"4291\" data-end=\"4363\"><span style=\"color: #000000;\">\u0628\u0627 \u067e\u06cc\u0634\u0646\u0647\u0627\u062f \u0645\u062d\u0635\u0648\u0644 \u0645\u0631\u062a\u0628\u0637\u060c \u06a9\u0627\u0631\u0628\u0631 \u0627\u0646\u06af\u06cc\u0632\u0647 \u0628\u06cc\u0634\u062a\u0631\u06cc \u0628\u0631\u0627\u06cc \u062a\u06a9\u0645\u06cc\u0644 \u062e\u0631\u06cc\u062f \u067e\u06cc\u062f\u0627 \u0645\u06cc\u200c\u06a9\u0646\u062f. \u0647\u0645\u0686\u0646\u06cc\u0646 \u0627\u06cc\u0646 \u0645\u0648\u0631\u062f \u0645\u0646\u062c\u0631 \u0628\u0647 <span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/hamchat-app.ir\/blog\/%d8%b1%d8%a7%d9%87%da%a9%d8%a7%d8%b1%d9%87%d8%a7%db%8c%db%8c-%d8%a8%d8%b1%d8%a7%db%8c-%da%a9%d8%a7%d9%87%d8%b4-%d9%86%d8%b1%d8%ae-%d9%be%d8%b1%d8%b4\/\" target=\"_blank\" rel=\"noopener\">\u06a9\u0627\u0647\u0634 \u0646\u0631\u062e \u067e\u0631\u0634 \u06a9\u0627\u0631\u0628\u0631\u0627\u0646 \u0627\u0632 \u0686\u062a<\/a><\/span> \u0645\u06cc\u200c\u0634\u0648\u062f.<\/span><\/p>\n<h3 style=\"text-align: justify;\" data-start=\"4365\" data-end=\"4413\"><span style=\"color: #000000;\">\u0627\u06cc\u062c\u0627\u062f \u0641\u0631\u0635\u062a\u200c\u0647\u0627\u06cc \u062c\u062f\u06cc\u062f \u0628\u0631\u0627\u06cc \u0628\u0633\u062a\u0647\u200c\u0628\u0646\u062f\u06cc \u0645\u062d\u0635\u0648\u0644\u0627\u062a<\/span><\/h3>\n<p style=\"text-align: justify;\" data-start=\"4414\" data-end=\"4507\"><span style=\"color: #000000;\">\u0686\u062a \u0628\u0627\u062a \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0628\u0633\u062a\u0647\u200c\u0647\u0627\u06cc \u062a\u0631\u06a9\u06cc\u0628\u06cc \u067e\u06cc\u0634\u0646\u0647\u0627\u062f\u06cc \u0627\u0631\u0627\u0626\u0647 \u062f\u0647\u062f\u060c \u0645\u062b\u0644\u0627\u064b \u00ab\u067e\u06a9 \u0631\u0648\u0632\u0645\u0631\u0647: \u06af\u0648\u0634\u06cc + \u067e\u0627\u0648\u0631\u0628\u0627\u0646\u06a9 + \u0642\u0627\u0628\u00bb.<\/span><\/p>\n<p data-start=\"4514\" data-end=\"4567\"><span style=\"color: #ffffff;\">.<\/span><\/p>\n<h2 style=\"text-align: justify;\" data-start=\"4514\" data-end=\"4567\"><span style=\"color: #333399;\">\u0645\u0642\u0627\u06cc\u0633\u0647 \u0641\u0631\u0648\u0634 \u0645\u06a9\u0645\u0644 \u062f\u0633\u062a\u06cc \u0628\u0627 \u0641\u0631\u0648\u0634 \u0645\u06a9\u0645\u0644 \u0645\u0628\u062a\u0646\u06cc \u0628\u0631 \u0686\u062a \u0628\u0627\u062a<\/span><\/h2>\n<div class=\"_tableContainer_80l1q_1\" style=\"text-align: justify;\">\n<div class=\"_tableWrapper_80l1q_14 group flex w-fit flex-col-reverse\" tabindex=\"-1\">\n<table class=\"w-fit min-w-(--thread-content-width)\" style=\"height: 143px;\" width=\"693\" data-start=\"4569\" data-end=\"5173\">\n<thead data-start=\"4569\" data-end=\"4653\">\n<tr data-start=\"4569\" data-end=\"4653\">\n<th style=\"text-align: center;\" data-start=\"4569\" data-end=\"4605\" data-col-size=\"sm\"><span style=\"color: #000000;\">\u0648\u06cc\u0698\u06af\u06cc\u200c\u0647\u0627<\/span><\/th>\n<th style=\"text-align: center;\" data-start=\"4605\" data-end=\"4630\" data-col-size=\"sm\"><span style=\"color: #000000;\">\u0641\u0631\u0648\u0634 \u0645\u06a9\u0645\u0644 \u062f\u0633\u062a\u06cc<\/span><\/th>\n<th style=\"text-align: center;\" data-start=\"4630\" data-end=\"4653\" data-col-size=\"sm\"><span style=\"color: #000000;\">\u0641\u0631\u0648\u0634 \u0645\u06a9\u0645\u0644 \u0628\u0627 \u0686\u062a \u0628\u0627\u062a<\/span><\/th>\n<\/tr>\n<\/thead>\n<tbody data-start=\"4741\" data-end=\"5173\">\n<tr data-start=\"4741\" data-end=\"4825\">\n<td style=\"text-align: center;\" data-start=\"4741\" data-end=\"4775\" data-col-size=\"sm\"><span style=\"color: #000000;\">\u062f\u0642\u062a \u062f\u0631 \u067e\u06cc\u0634\u0646\u0647\u0627\u062f<\/span><\/td>\n<td style=\"text-align: center;\" data-start=\"4775\" data-end=\"4801\" data-col-size=\"sm\"><span style=\"color: #000000;\">\u067e\u0627\u06cc\u06cc\u0646<\/span><\/td>\n<td style=\"text-align: center;\" data-start=\"4801\" data-end=\"4825\" data-col-size=\"sm\"><span style=\"color: #000000;\">\u0628\u0633\u06cc\u0627\u0631 \u0628\u0627\u0644\u0627<\/span><\/td>\n<\/tr>\n<tr data-start=\"4826\" data-end=\"4912\">\n<td style=\"text-align: center;\" data-start=\"4826\" data-end=\"4861\" data-col-size=\"sm\"><span style=\"color: #000000;\">\u0632\u0645\u0627\u0646\u200c\u0628\u0646\u062f\u06cc<\/span><\/td>\n<td style=\"text-align: center;\" data-start=\"4861\" data-end=\"4888\" data-col-size=\"sm\"><span style=\"color: #000000;\">\u0642\u0627\u0628\u0644\u200c\u067e\u06cc\u0634\u200c\u0628\u06cc\u0646\u06cc \u0646\u06cc\u0633\u062a<\/span><\/td>\n<td style=\"text-align: center;\" data-start=\"4888\" data-end=\"4912\" data-col-size=\"sm\"><span style=\"color: #000000;\">\u062f\u0642\u06cc\u0642 \u0648 \u0641\u0648\u0631\u06cc<\/span><\/td>\n<\/tr>\n<tr data-start=\"4913\" data-end=\"4998\">\n<td style=\"text-align: center;\" data-start=\"4913\" data-end=\"4948\" data-col-size=\"sm\"><span style=\"color: #000000;\">\u0645\u0642\u06cc\u0627\u0633\u200c\u067e\u0630\u06cc\u0631\u06cc<\/span><\/td>\n<td style=\"text-align: center;\" data-start=\"4948\" data-end=\"4974\" data-col-size=\"sm\"><span style=\"color: #000000;\">\u0645\u062d\u062f\u0648\u062f \u0628\u0647 \u0646\u06cc\u0631\u0648\u06cc \u0627\u0646\u0633\u0627\u0646\u06cc<\/span><\/td>\n<td style=\"text-align: center;\" data-start=\"4974\" data-end=\"4998\" data-col-size=\"sm\"><span style=\"color: #000000;\">\u0646\u0627\u0645\u062d\u062f\u0648\u062f<\/span><\/td>\n<\/tr>\n<tr data-start=\"4999\" data-end=\"5084\">\n<td style=\"text-align: center;\" data-start=\"4999\" data-end=\"5033\" data-col-size=\"sm\"><span style=\"color: #000000;\">\u0634\u062e\u0635\u06cc\u200c\u0633\u0627\u0632\u06cc<\/span><\/td>\n<td style=\"text-align: center;\" data-start=\"5033\" data-end=\"5059\" data-col-size=\"sm\"><span style=\"color: #000000;\">\u0633\u062e\u062a \u0648 \u0632\u0645\u0627\u0646\u200c\u0628\u0631<\/span><\/td>\n<td style=\"text-align: center;\" data-start=\"5059\" data-end=\"5084\" data-col-size=\"sm\"><span style=\"color: #000000;\">\u0622\u0646\u06cc \u0648 \u0627\u062a\u0648\u0645\u0627\u062a\u06cc\u06a9<\/span><\/td>\n<\/tr>\n<tr data-start=\"5085\" data-end=\"5173\">\n<td style=\"text-align: center;\" data-start=\"5085\" data-end=\"5119\" data-col-size=\"sm\"><span style=\"color: #000000;\">\u0647\u0632\u06cc\u0646\u0647 \u067e\u06cc\u0627\u062f\u0647\u200c\u0633\u0627\u0632\u06cc<\/span><\/td>\n<td style=\"text-align: center;\" data-start=\"5119\" data-end=\"5146\" data-col-size=\"sm\"><span style=\"color: #000000;\">\u0628\u0627\u0644\u0627<\/span><\/td>\n<td style=\"text-align: center;\" data-start=\"5146\" data-end=\"5173\" data-col-size=\"sm\"><span style=\"color: #000000;\">\u0628\u0647\u200c\u0635\u0631\u0641\u0647 \u0648 \u0645\u0642\u0631\u0648\u0646 \u0628\u0647\u200c\u0635\u0631\u0641\u0647<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<div class=\"absolute end-0 flex items-end\"><\/div>\n<\/div>\n<p data-start=\"5180\" data-end=\"5225\"><span style=\"color: #ffffff;\">.<\/span><\/p>\n<h2 style=\"text-align: justify;\" data-start=\"5180\" data-end=\"5225\"><span style=\"color: #333399;\">\u0686\u06a9 \u0644\u06cc\u0633\u062a \u067e\u06cc\u0627\u062f\u0647\u200c\u0633\u0627\u0632\u06cc \u0645\u0648\u0641\u0642 \u0686\u062a \u0628\u0627\u062a \u0648 \u0641\u0631\u0648\u0634 \u0645\u06a9\u0645\u0644<\/span><\/h2>\n<p data-start=\"5233\" data-end=\"5274\"><span style=\"color: #000000;\"><input disabled=\"disabled\" type=\"checkbox\" \/> \u062a\u062d\u0644\u06cc\u0644 \u062f\u0642\u06cc\u0642 \u0633\u0641\u0631 \u0645\u0634\u062a\u0631\u06cc (Customer Journey)<\/span><\/p>\n<p data-start=\"5281\" data-end=\"5315\"><span style=\"color: #000000;\"><input disabled=\"disabled\" type=\"checkbox\" \/> \u062a\u0639\u0631\u06cc\u0641 \u0646\u0642\u0627\u0637 \u067e\u06cc\u0634\u0646\u0647\u0627\u062f\u06cc \u062f\u0631 \u0645\u0633\u06cc\u0631 \u062e\u0631\u06cc\u062f<\/span><\/p>\n<p data-start=\"5322\" data-end=\"5357\"><span style=\"color: #000000;\"><input disabled=\"disabled\" type=\"checkbox\" \/> \u0627\u062a\u0635\u0627\u0644 \u0628\u0647 \u067e\u0627\u06cc\u06af\u0627\u0647 \u062f\u0627\u062f\u0647 \u0645\u062d\u0635\u0648\u0644\u0627\u062a \u0645\u06a9\u0645\u0644<\/span><\/p>\n<p data-start=\"5364\" data-end=\"5399\"><span style=\"color: #000000;\"><input disabled=\"disabled\" type=\"checkbox\" \/> \u062a\u0633\u062a \u0648 \u0627\u0631\u0632\u06cc\u0627\u0628\u06cc \u0645\u062f\u0627\u0648\u0645 \u0639\u0645\u0644\u06a9\u0631\u062f \u0686\u062a \u0628\u0627\u062a<\/span><\/p>\n<p data-start=\"5406\" data-end=\"5443\"><span style=\"color: #000000;\"><input disabled=\"disabled\" type=\"checkbox\" \/> \u062c\u0645\u0639\u200c\u0622\u0648\u0631\u06cc \u0628\u0627\u0632\u062e\u0648\u0631\u062f \u06a9\u0627\u0631\u0628\u0631\u0627\u0646 \u0648 \u062a\u062d\u0644\u06cc\u0644 \u0622\u0646<\/span><\/p>\n<p data-start=\"5450\" data-end=\"5504\"><span style=\"color: #ffffff;\">.<\/span><\/p>\n<h2 style=\"text-align: justify;\" data-start=\"5450\" data-end=\"5504\"><span style=\"color: #333399;\">\u0686\u06af\u0648\u0646\u0647 \u00ab\u0647\u0645 \u0686\u062a\u00bb \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u062f\u0631 \u0641\u0631\u0648\u0634 \u0645\u06a9\u0645\u0644 \u0628\u0647 \u0634\u0645\u0627 \u06a9\u0645\u06a9 \u06a9\u0646\u062f\u061f<\/span><\/h2>\n<p style=\"text-align: justify;\" data-start=\"5506\" data-end=\"5965\"><span style=\"color: #000000;\">\u0627\u06af\u0631 \u0628\u0647 \u062f\u0646\u0628\u0627\u0644 \u067e\u06cc\u0627\u062f\u0647\u200c\u0633\u0627\u0632\u06cc \u06cc\u06a9 \u0686\u062a \u0628\u0627\u062a \u0647\u0648\u0634\u0645\u0646\u062f \u0647\u0633\u062a\u06cc\u062f \u06a9\u0647 \u0628\u062a\u0648\u0627\u0646\u062f \u062f\u0642\u06cc\u0642\u060c \u0634\u062e\u0635\u06cc\u200c\u0633\u0627\u0632\u06cc\u200c\u0634\u062f\u0647 \u0648 \u0645\u0648\u062b\u0631 \u067e\u06cc\u0634\u0646\u0647\u0627\u062f\u0627\u062a \u0645\u06a9\u0645\u0644 \u0631\u0627 \u062f\u0631 \u0627\u062e\u062a\u06cc\u0627\u0631 \u06a9\u0627\u0631\u0628\u0631\u0627\u0646 \u0634\u0645\u0627 \u0642\u0631\u0627\u0631 \u062f\u0647\u062f\u060c <strong data-start=\"5640\" data-end=\"5651\">\u00ab\u0647\u0645 \u0686\u062a\u00bb<\/strong> \u0628\u0647\u062a\u0631\u06cc\u0646 \u0627\u0646\u062a\u062e\u0627\u0628 \u0627\u0633\u062a. \u0627\u06cc\u0646 \u067e\u0644\u062a\u0641\u0631\u0645 \u0628\u0627 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u0622\u062e\u0631\u06cc\u0646 \u062a\u06a9\u0646\u0648\u0644\u0648\u0698\u06cc\u200c\u0647\u0627\u06cc \u0647\u0648\u0634 \u0645\u0635\u0646\u0648\u0639\u06cc\u060c \u0627\u0628\u0632\u0627\u0631\u0647\u0627\u06cc \u067e\u06cc\u0634\u0631\u0641\u062a\u0647 \u062a\u062d\u0644\u06cc\u0644\u06cc \u0648 <span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/hamchat-app.ir\/blog\/%d9%86%d8%ad%d9%88%d9%87-%d8%a7%d8%af%d8%ba%d8%a7%d9%85-%da%86%d8%aa-%d8%a8%d8%a7%d8%aa-%d9%be%d8%b4%d8%aa%db%8c%d8%a8%d8%a7%d9%86%db%8c-%d8%a8%d8%a7-crm\/\" target=\"_blank\" rel=\"noopener\">\u0627\u0645\u06a9\u0627\u0646 \u06cc\u06a9\u067e\u0627\u0631\u0686\u0647\u200c\u0633\u0627\u0632\u06cc \u0628\u0627 CRM<\/a><\/span>\u060c \u0641\u0631\u0648\u0634 \u0645\u06a9\u0645\u0644 \u0631\u0627 \u0627\u0632 \u06cc\u06a9 \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc \u062a\u0626\u0648\u0631\u06cc\u06a9 \u0628\u0647 \u06cc\u06a9 \u0648\u0627\u0642\u0639\u06cc\u062a \u0627\u062c\u0631\u0627\u06cc\u06cc \u0648 \u0633\u0648\u062f\u0622\u0648\u0631 \u062a\u0628\u062f\u06cc\u0644 \u0645\u06cc\u200c\u06a9\u0646\u062f. \u0628\u0627 \u0647\u0645 \u0686\u062a\u060c \u0641\u0631\u0648\u0634 \u0634\u0645\u0627 \u0641\u0642\u0637 \u0628\u0647 \u0645\u062d\u0635\u0648\u0644 \u0627\u0635\u0644\u06cc \u0645\u062d\u062f\u0648\u062f \u0646\u0645\u06cc\u200c\u0634\u0648\u062f\u060c \u0628\u0644\u06a9\u0647 \u0647\u0631 \u0645\u06a9\u0627\u0644\u0645\u0647 \u0628\u0647 \u0641\u0631\u0635\u062a\u06cc \u0628\u0631\u0627\u06cc \u0641\u0631\u0648\u0634 \u0628\u06cc\u0634\u062a\u0631 \u062a\u0628\u062f\u06cc\u0644 \u0645\u06cc\u200c\u0634\u0648\u062f.<\/span><\/p>\n<p data-start=\"5506\" data-end=\"5965\"><span style=\"color: #ffffff;\">.<\/span><\/p>\n<h2 style=\"text-align: justify;\" data-start=\"5972\" data-end=\"5985\"><span style=\"color: #333399;\">\u0646\u062a\u06cc\u062c\u0647\u200c\u06af\u06cc\u0631\u06cc<\/span><\/h2>\n<p style=\"text-align: justify;\" data-start=\"5987\" data-end=\"6528\"><span style=\"color: #000000;\">\u062f\u0631 \u062f\u0648\u0631\u0627\u0646\u06cc \u06a9\u0647 \u0647\u0631 \u062a\u0639\u0627\u0645\u0644 \u0628\u0627 \u0645\u0634\u062a\u0631\u06cc \u0627\u0631\u0632\u0634\u0645\u0646\u062f \u0627\u0633\u062a\u060c \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u0686\u062a \u0628\u0627\u062a \u0628\u0631\u0627\u06cc <strong data-start=\"6054\" data-end=\"6067\">\u0641\u0631\u0648\u0634 \u0645\u06a9\u0645\u0644<\/strong> \u0646\u0647\u200c\u062a\u0646\u0647\u0627 \u06cc\u06a9 \u0645\u0632\u06cc\u062a \u0631\u0642\u0627\u0628\u062a\u06cc\u060c \u0628\u0644\u06a9\u0647 \u0636\u0631\u0648\u0631\u062a\u06cc \u0628\u0631\u0627\u06cc \u0631\u0634\u062f \u067e\u0627\u06cc\u062f\u0627\u0631 \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631\u0647\u0627\u0633\u062a. \u0686\u062a \u0628\u0627\u062a \u0628\u0627 \u062a\u062d\u0644\u06cc\u0644 \u0631\u0641\u062a\u0627\u0631\u060c \u0634\u0646\u0627\u062e\u062a \u0646\u06cc\u0627\u0632\u0647\u0627 \u0648 \u0632\u0645\u0627\u0646\u200c\u0628\u0646\u062f\u06cc \u0647\u0648\u0634\u0645\u0646\u062f\u0627\u0646\u0647\u060c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0647\u0645\u0627\u0646 \u06cc\u0627\u0631 \u0641\u0631\u0648\u0634 \u0645\u062a\u062e\u0635\u0635\u06cc \u0628\u0627\u0634\u062f \u06a9\u0647 \u062f\u0631 \u0647\u0631 \u0644\u062d\u0638\u0647 \u062f\u0631 \u06a9\u0646\u0627\u0631 \u0645\u0634\u062a\u0631\u06cc \u062d\u0636\u0648\u0631 \u062f\u0627\u0631\u062f. <\/span><span style=\"color: #000000;\">\u0641\u0631\u0648\u0634 \u0645\u06a9\u0645\u0644 \u062f\u06cc\u06af\u0631 \u0641\u0642\u0637 \u06cc\u06a9 \u062a\u0627\u06a9\u062a\u06cc\u06a9 \u0646\u06cc\u0633\u062a\u060c \u0628\u0644\u06a9\u0647 \u0628\u062e\u0634\u06cc \u062c\u062f\u0627\u06cc\u06cc\u200c\u0646\u0627\u067e\u0630\u06cc\u0631 \u0627\u0632 \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc \u0641\u0631\u0648\u0634 \u062f\u06cc\u062c\u06cc\u062a\u0627\u0644 \u0627\u0633\u062a. <\/span><\/p>\n<p style=\"text-align: justify;\" data-start=\"5987\" data-end=\"6528\"><span style=\"color: #000000;\">\u0627\u06af\u0631 \u0634\u0645\u0627 \u0647\u0645 \u0628\u0647\u200c\u062f\u0646\u0628\u0627\u0644 \u0631\u0634\u062f \u0648\u0627\u0642\u0639\u06cc \u0641\u0631\u0648\u0634 \u0647\u0633\u062a\u06cc\u062f\u060c \u0648\u0642\u062a \u0622\u0646 \u0631\u0633\u06cc\u062f\u0647 \u06a9\u0647 \u0686\u062a \u0628\u0627\u062a \u0648 \u0641\u0631\u0648\u0634 \u0645\u06a9\u0645\u0644 \u0631\u0627 \u0628\u0647\u200c\u0639\u0646\u0648\u0627\u0646 \u06cc\u06a9 \u062a\u0631\u06a9\u06cc\u0628 \u062c\u062f\u06cc \u062f\u0631 \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc \u062e\u0648\u062f \u0642\u0631\u0627\u0631 \u062f\u0647\u06cc\u062f\u061b \u0648 <span style=\"color: #3366ff;\"><strong><a style=\"color: #3366ff;\" href=\"https:\/\/hamchat-app.ir\/\" target=\"_blank\" rel=\"noopener\">\u0647\u0645 \u0686\u062a<\/a><\/strong><\/span> \u0627\u06cc\u0646 \u0645\u0633\u06cc\u0631 \u0631\u0627 \u0628\u0631\u0627\u06cc\u062a\u0627\u0646 \u0647\u0645\u0648\u0627\u0631 \u0645\u06cc\u200c\u0633\u0627\u0632\u062f.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u062f\u0631 \u0641\u0636\u0627\u06cc \u0631\u0642\u0627\u0628\u062a\u06cc \u0641\u0631\u0648\u0634\u060c \u0628\u0633\u06cc\u0627\u0631\u06cc \u0627\u0632 \u0628\u0631\u0646\u062f\u0647\u0627 \u062f\u06cc\u06af\u0631 \u062a\u0646\u0647\u0627 \u0628\u0647 \u0641\u0631\u0648\u0634 \u06cc\u06a9 \u0645\u062d\u0635\u0648\u0644 \u0642\u0627\u0646\u0639 \u0646\u06cc\u0633\u062a\u0646\u062f. \u0647\u062f\u0641 \u0627\u0635\u0644\u06cc \u0622\u0646\u200c\u0647\u0627\u060c \u0628\u0647\u0631\u0647\u200c\u06af\u06cc\u0631\u06cc \u0627\u0632 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